Archive for the ‘Recession’ Category

The long walk.

Sunday, May 24th, 2009

This story has a point, please bare with me.

I sometimes get a strange idea into my head and then feel compelled to follow through with it. Yesterday was such a day. In fact, I had had this idea for a while now and my wife had already given up on me. Then yesterday morning I decided to do it – to walk the length of Dubai, from Dubai Media City to my favourite Dubai restaurant – Ravi’s.

Change your Marketing spend – or be left behind.

Monday, May 4th, 2009

We are not the bearers or bad news – just the truth. Things have changed. Everywhere. Period.

As humans we are creatures of habit, even writing that phrase ‘creatures of habit’ is… well… habit. We are used to being in our zones of comfort. We use clichés and repeat pep-talks, like “It has too end some time!” or “We’ll all be stronger for it afterwards!”. We are happy in our comfort zones and unless we really (really!) have to, we’d prefer not to leave them.

Of Hedgehogs and Brain Cells

Wednesday, April 15th, 2009

We are in a recession, or in the midst of a ‘market correction’ if you read the papers in Dubai, there is no getting away from that.

There is always the option of sticking our head in the sand (especially if you’re in Dubai), or you could wake up and smell the coffee. Ignoring issues is never a good idea and if the ‘issue’ is big enough to be felt around the world it definitely requires our immediate attention.