As part of our “Gorgeous Goes Green” campaign we came across a short article about “How to hold a green event” in the Motivate title Middle East MICE & Events – Spring issue. Green events are still thought of as something of a rarity and strange tree-hugger phenomenon, however the Gorgeous team feels quite passionate about it.

Below are five aspects of ‘how to hold a green event’ and we have taken the liberty of adding some additional thoughts to it. Try to find an angle to align your event, company or brand with these aspects and make it part of your marketing strategy and you will soon find that it is rewarding, not only for yourself, your company and your brand, but obviously the environment as well.

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• Let’s test the power of Twitter and start a virtual “courteous driving” campaign for Dubai. It shouldn’t be an effort to change lanes… #

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So this is probably the most revealing post on this blog so far. It also has the potential to be the post with the most ‘geek factor’ ever to hit this blog.

Gorgeous has officially joined Twitter.com and is now twittering away with others, reading tweets and (considering) attending a twestival. Too much for you? Haven’t got a clue what we’re talking about? We don’t blame you, neither did we up until a week or so ago…

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